A shortage of digital coaches
Here are three things that are true:
1. Digital technology, especially computers and cell phones, can dramatically increase productivity.
2. More and more users of digital technology are small firms or individuals.
3. The vast majority of users of digital technology are totally lame in getting the most out of the investment of their time and money.
“Oh, I didn’t know I could do that.”
“You mean I don’t have to manually type my address book in by hand?”
“There are graphs in Excel?”
“Gmail…